All Entries Tagged With: "email"

Improve your email open rates - tip #2

Are you sending to the correct list?
This might seem pretty obvious but there are actually a lot of ways you can go wrong with this, even if you have only one mailing list that you never segment in any way. The most common problem is when you send a test or targeted message to your [...]

Improve your email open rates - tip #1

If you regularly email your audiences, then you will want to ensure that your email gets to as many people as possible, there are some basic things that you need to avoid.

The first challenge is to get past the spam filters. Nearly everyone is using some type of filter, many of these are using a set [...]

Improve your email response rates

The US based email list management vendor, MailerMailer has recently published the results of their annual email marketing survey. This survey is based on data collected from over 300 million email messages sent from a network of over 3,200 email marketing users.
Having read the full report, here is my take on the key findings.
1. 74% [...]